Are you ready to step in to the next level of your business...
...with an authentic brand image that's totally you and consistent graphics you're proud to share?
Without feeling overwhelmed or stuck in the design process?
An authentic brand image and consistent graphics are what attracts and converts your ideal customers… but you’re stuck, confused and feeling held back because your business doesn't "look" professional.
Let Me Guess...
If you're wondering.... " How in the heck does she know EVERYTHING I'm struggling with?!" then keep reading -we're about to become fast friends!
What would change in your business if you had a professional brand image that's totally YOU, and the graphic design knowledge you need to bring your vision, dreams, and big goals to life?
If I had to guess.. A LOT would change in your business.
You'd finally feel like your business is REAL. Like you have the skilled needed to market your business and look like the professional you truly are!
Hey! I'm Kristin!
I’m so happy you’re here!
I've been designing for over 15 years for ad agencies, in house marketing departments and have had my fair share of freelance clients.
I’ve always had a creative fire in me and a passion for graphic design, but it wasn’t until I learned how to brand + design for my OWN business, did I realize what kind of advantage it gave me.
The branding + design aspects of my business have never held me back.
So even when I was winging it...
At least I looked like I knew what I was doing!

You're full of amazing ideas, big projects and even bigger goals for your business.
I'm full of design knowledge, branding know-how (and a litte bit of a Canva obsession).
Let's create the brand of your dreams, shall we?
You KNOW you need to look professional if you want your online business to succeed... but you're not a designer. Can you really pull this off?

Oh, and to answer your question...
With the support from a real designer, yes you really can pull it off.
You'll be able to create graphics that attract the right people into your world and turn them into loyal fans and paying clients or customers.
You'll form a close-knit relationship with your business as you gain control of it's identity, making it easy to visually communicate your message.
Together, we'll create a brand that makes designing graphics simple and something you enjoy doing.
If you're ready to create a brand image that makes your business unstoppable and learn the design skills you need to be seen, recognized, remembered and credible...
Then you're ready for...

THE DIY BRAND and design framework
A self-paced, online course where you'll learn exactly how to create a 100% unique brand and consistent graphics that you love to share, and your audience TRUSTS.
Oh, and did I mention you get the guidance of a professional graphic designer guiding you through the whole entire process and access to over 350 editable Canva templates so you don't have to start from scratch?
This isn't just another branding course that will have you wondering..."what now?"
Get ready for some AH-HA moments! Get crystal clear on the vision you have for your brand, what makes your business entirely unique and how you want to be perceived.
With a clear direction of your brand and the personality you want to convey, it's time to get inspired! Bring your discoveries to life and watch your visual brand come to life!
Using my step-by-step brand image method, you'll carefully and confidently choose your colors, fonts, image style and additional design elements.
Once your brand image is complete, You'll incorporate the elements into all visual aspects of your business:
- Create cohesive website graphics
- Design an irresistible lead magnet
- Transform your social media accounts + graphics
As you create, you'll learn the cliff-notes of graphic design that will ensure your graphics look professional, and work FOR you instead of against you.
With over 350 designer-level Canva templates included, you'll NEVER have to start from scratch.
'Cause who has time for that?
Here's What Mary Had to Say
"I absolutely enjoyed your course. I am so grateful that I took it, because I am not a brand person. It's just not my thing. I thought.... THIS is what I need. I needed something to make all of it come together in a unified theme. My business has much more potential."
Before
you join the diy brand + design framework
After
YOU JOIN THE DIY BRAND + DESIGN FRAMEWORK
here's what's included:
The DIY Brand + Design Framework is broken down in to four key phases, each with easy to follow, detailed video tutorials that walk you through the entire process.
Throughout the program, you'll be introduced to invaluable graphic design skills that will last the lifetime of your business!

PHASE 01: DISCOVER
Get crystal clear on your business and uncover your unique superpowers! This is an essential part of the branding process, as it lays the foundation for the important decisions that lie ahead.


PHASE 02: INSPIRE
In this module, you'll capture the visual essence of your business in a strategic way that resonates with your audience. Get inspired and create the guiding light that will help you put together your DIY brand with total confidence!
PHASE 03: Create
It's time to put your creative pants on and create your visual brand! With your brand discover under your belt and an inspirational mood board, rest assured these decisions won't be too hard to make.


PHASE 04: IMPLEMENT
With all of your design elements carefully, strategically, and intentionally chosen, it’s time to put them to work and create the graphics and visual content to market your business!
YOU don't have to do this alone!
When you join the DIY Design Society, you'll not only have all of the trainings, tools and resources at your fingertips, but you'll also have weekly access to ME! (Kinda like having a designer in your back pocket!)
STUDENT ONLY GROUP
Surround yourself with others who are on the same brand building journey! Ask questions and get eyes on whatever it is you're working on.
WEEKLY ACCOUNTABILITY CALLS
Hop on a weekly Design LIVE call to get direct feedback from me on your work! This will ensure you're making progress, taking action and not getting stuck!
"...Did I hear someone say bonuses?"
You sure did! I can't keep my best kept secrets from you, can I!?

BRAND SELFIE SECRETS
Amplify your know, like, trust factor with photos of YOU on your brand collateral!

MOCK UPS MADE EASY
Bring your digital products and content to life with life-like mockups!

Canva Animation Worshop
Create animated and video graphics that grab your viewer's attention!
Here's What Sue Had to Say
"Someone's going to think that I paid someone to create my brand and graphics. I feel like I don't look like a do-it-yourselfer. I feel like I look like a professional when I produce the content that I produce now. I don't feel like I need to hide in a corner anymore!"
You'll finish this program with a brand you're proud share and a newfound level of confidence in your business! plus...
The Brand + Design Framework includes over 350 editable Canva templates so you never have to start from scratch!
When just learning how to design, templates can be an absolute lifesaver!
That's why the Brand + Design Framework includes over 350 editable Canva templates to get you started on the right foot:
- 30+ logo trio templates
- 200+ website image templates
- 40+ Lead magnet templates
- 200+ social media templates
JOIN THE DIY BRand + design framework now!
PAYMENT PLAN
3 monthly payments of:
$299
INCLUDES:
4 Core Modules with 30+ Video Tutorials
Workbooks, Resources + Guides
350+ Canva Templates
Private Facebook Group
3 Bonus Courses
Biweekly Live Group Calls
$299 today, 2 x $299 later
($899 total)
BEST VALUE! Save $148!
One payment of:
$797
INCLUDES:
4 Core Modules with 30+ Video Tutorials
Workbooks, Resources + Guides
350+ Canva Templates
Private Facebook Group
3 Bonus Courses
Biweekly Live Group Calls
Pay in Full Bonus: 30-min 1:1 Design Review Call
(Save $100 by paying in full)
OUR GOLDEN PROMISE
I am crazy confident that the Brand + Design Framework will help you take your business to the next level, even if you’re DIYing it. That's why I have a 100% money-back guarantee. If you enroll in the Brand + Design Framework, do the work, put in your best effort, ask questions when you get stuck, and feel that I haven’t delivered, I will issue a 100% refund within 14 days of purchasing.
Each day you spend hiding behind a brand that you're NOT proud of, the longer it is going to take to reach those big business dreams you know are achievable!
No matter where you want to go in your business, having a professional online presence will help get you there faster. Professional graphics = trust = more money in your pocket.
A business without a solid visual brand + graphic foundation is like trying to bake a 12 layer cake without a sturdy base.
Without it there is always going to be a BLOCK in moving forward in your business and reaching your big goals.
That's why I created the DIY Brand + Design Framework. Because I never want your brand + graphics to hold you back from building the business of your dreams.
Get ready to go from stuck, frustrated, ashamed, unseen and unheard, to confident, empowered and excited to share your business with the world!

HERE'S WHAT sarah HAD TO SAY
"Before joining the program, I didn't have the self confidence to really figure out what looked good for my brand. Kristin brought a great energy level to the program that helped inspire me to keep going."
Still wondering if the Brand + Design Framework is for you?
Yes!
We're totally meant to be!
Nope!
It's not in our cards right now.
THE BRAND + DESIGN FRAMEWORK IS PERFECT FOR:
You're on this journey for a reason. It's surely more than a hobby, right?
Maybe you're craving more freedom in your life...
More time with the ones you love...
Or being able to do things on YOUR terms..
Whatever your reason is, if you're serious about reaching those BIG goals, getting serious about your brand and how you're visually representing your business is something you’re going to have to commit to doing if you want to be taken seriously.
Don't keep putting this off, or you'll NEVER end up making the time.
There's never been a better time than NOW.

there are a few paths you could take...
The Beaten Path
You can continue hacking your way through creating inconsistent graphics with no branding in place…making every single business building task less effective. Feeling stuck. Frustrated. Unseen and unheard.
The Expensive Path
You can hire an expensive designer with a hefty price tag ($2,000 and up!) who will create a beautiful brand for you. Shell out more money to said designer every time you need a graphic created. Wait countless weeks for your deliverables.
The DIY Path
You can join the DIY Brand + Design Framework with your new designer BFF virtually guiding you along your journey. You’ll feel confident, empowered and unstoppable.
It’s next-level YOU.
what do you want your business to LOOK like six months from now? Heck, think of how you want to look just ONE month from now.
Do you have a step-by-step plan on how to make that dream a reality?
If you’re ready to turn your brand + graphics into a recognizable, memorable and trustworthy powerhouse with total clarity and confidence, this course has your name written all over it.
YOU CAN DO THIS, EVEN IF YOU don't feel creative or are super busy!
"I'll do it later..."
Making the decision to DIY your brand can feel like a BIG time commitment.
Here’s the thing, if you sit back and wait for the right time, DIYing your brand is something you’re going to keep putting off. And that won't do your business ANY good.
"I don't have the time!"
Creating your brand won't be done in a snap, but the time you'll save down the road when it's time to create graphics will make up for it pretty quickly!
Plus, you can complete the course on your own schedule and in your own time!
"I'm not creative enough!"
I believe is that creativity is something we all have inside, you may just have to dig a little. If you can spin up a business, you are absolutely creative enough! Don't have an "eye for design"? Have no fear, you just don’t know what you’re looking for!
These brand boards were made by students who once upon a time didn't feel creative enough to pull it off! Whaaaaat?!




Here's What Robin Had to Say
"I feel much more confident since I took this course. I don't have any qualms about offering branding as as service. In fact, I already have 3 clients"
Here's What Theresa Had to Say
"I wanted to look professional, and you just made it easy. You simplified it. I've learned a lot, and I'm excited to learn more! I feel so much more confident in my business now!"
JOIN THE DIY BRand + design framework!
PAYMENT PLAN
3 monthly payments of:
$299
INCLUDES:
4 Core Modules with 30+ Video Tutorials
Workbooks, Resources + Guides
350+ Canva Templates
Private Facebook Group
3 Bonus Courses
Biweekly Live Group Calls
$299 today, 2 x $299 later
($899 total)
BEST VALUE! Save $148!
One payment of:
$797
INCLUDES:
4 Core Modules with 30+ Video Tutorials
Workbooks, Resources + Guides
350+ Canva Templates
Private Facebook Group
3 Bonus Courses
Biweekly Live Group Calls
Pay in Full Bonus: 30-min 1:1 Design Review Call
(Save $100 by paying in full)

"I loved the DIY Design + Brand Framework course! I love being creative and designing but I needed help with pulling it all together from a marketing perspective. The structure of the course really helped me pick and design the elements that will define my brand!
-Kimberly Meyers
Still have questions? Here are the most common:
When does the program start and end?
How long do I have access to the course materials?
What is the time commitment?
Will I need additional tools and software?
Are there any other material or equipment costs besides the enrollment cost of the course?
Do I need a website before getting started?
Will this program help me build a website?
I’m rebranding, will this program help me?
I have a physical business, will this program work for me?
What should I expect after I sign up?
Can I use the templates for client work?
Still not sure if we're a good fit or have more questions about your unique situation?
Book a complementary 30 minute call with me to see if we're a good fit!.
© 2025 Applecart Lane. All rights Reserved.